Sales & Marketing

Lifecycle Marketing Coordinator, CRM at Instacart

Posted

  • Company: Instacart
  • Location: Canada – Remote (ON, AB, BC, or NS Only)
  • Job type: Full-time
  • Salary: CAD 86,000 – 90,500

About the role

Instacart is seeking a Lifecycle Marketing Coordinator to join the Consumer CRM team. This position serves as the execution backbone for CRM programs, ensuring campaigns are built, quality-assured, and launched accurately and on time. The role supports Lifecycle Managers by handling hands-on campaign production and cross-functional coordination, allowing the team to focus on strategy and experimentation. This is a remote position available only to candidates based in Ontario, Alberta, British Columbia, or Nova Scotia.

Responsibilities

  • Build, QA, and launch campaigns across email, push, SMS, and in-app channels.
  • Manage multiple projects and deadlines to ensure consistent and accurate campaign delivery.
  • Simplify recurring workflows to reduce manual effort and improve operational efficiency.
  • Identify and resolve issues such as outdated content, broken links, or targeting errors in live programs.
  • Analyze campaign results to identify opportunities for improvement and support the team in fixing underperforming campaigns.

Requirements

  • 1–3 years of hands-on CRM execution experience, including building and launching campaigns in an ESP or marketing automation platform.
  • Strong attention to detail when checking campaign content, links, targeting, and setup.
  • Ability to manage multiple projects and deadlines while maintaining organization and follow-through.
  • Proactive communication skills, including providing clear status updates and flagging blockers early.
  • Technical curiosity and analytical thinking, with comfort learning new tools and troubleshooting issues.
  • Preferred: Experience with Braze, segmentation, A/B testing, or supporting automated lifecycle journeys in a consumer app or e-commerce environment.

Pay and benefits

  • Base salary: CAD 86,000 – 90,500.
  • Eligible for a new hire equity grant and annual refresh grants.
  • Access to market-competitive benefits based on work location.
  • Flex First work environment, allowing employees to choose where they work while staying connected through regular in-person events.

How to apply

Apply directly on Instacart’s own careers website. Omadaily never charges job seekers.

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