ZoeO Allure is a beauty brand based in Ikeja, Lagos, that combines professional salon services with the sale of hair and beauty products. Founded by Helen O. Adetunbi, the business operates as an umbrella ecosystem that integrates several beauty disciplines under one roof.
The company offers a range of in-salon services, including wig revamps and styling, bridal hair and makeup, gele styling, lash extensions, and nail care. It also sells products across four distinct lines: HELicia (shampoo and hair care), TenTen (lip gloss and deodorant), FELenee (press-on nails), and Zoe Onirun (wigs and hair units). The brand states that its products are formulated to work together and are suitable for natural hair, relaxed hair, and wig wearers.
ZoeO Allure serves clients in Lagos and offers home services within and outside the city for an additional transportation fee. The business operates from a boutique in Ikeja, open Monday to Saturday from 9:00 AM to 8:00 PM, and by appointment on Sundays. The company has hired for roles such as Wig Stylist, Gele Artist, Lash Technician, Brow Technician, Manicurist, Pedicurist, Hair Stylist, and Make-up Artist.
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