- Company: CRED
- Location: Bengaluru
- Job type: Full-time
About the role
CRED is an exclusive community for India’s most trustworthy and creditworthy individuals, rewarding members for good financial behavior. The company aims to build a culture where trust is the norm. As an Issuance Growth Lead, you will work with a passionate team to drive growth by leveraging CRED’s unique platform and community.
Responsibilities
- Generate demand for issuance objectives using both on-deck and off-deck properties.
- Collaborate with marketing and product teams to innovate on issuance enablement and convert user interest.
- Align risk policies and funnel throughput with banks to maximize the conversion of co-created financial products.
- Define and streamline onboarding journeys with banks, focusing on underwriting, compliance, and KYC processes.
- Identify inputs for non-captive and merchant channels to enable discovery and capture interest for issuance partnerships.
Requirements
- Deep understanding of credit card optimization and how customers maximize value from their cards.
- Ability to de-mystify user needs for new or upgraded cards and define customer value propositions for growth.
- Strong knowledge of card onboarding journeys and various input levers.
- Understanding of credit, risk, policy, and funnel-related aspects.
- Experience in building and growing zero-to-one products with an all-hands-on-deck attitude.
- Proven track record of working on long-term projects in ambiguous environments.
- Experience managing projects with multiple stakeholders across product, business, risk, legal/compliance, engineering, and bank teams.
How to apply
Apply directly on CRED’s own careers website. Omadaily never charges job seekers.

