- Company: Isaacworthub LLC
- Location: Lagos, Nigeria (Hybrid)
- Job type: Full-Time
- Salary: Top-tier executive salary package, equity/profit-sharing incentives, official vehicle, premium healthcare, and global industry festival allowances
About the role
Isaacworthub LLC is a fast-growing experiential and creative company delivering exceptional brand experiences across Africa. We are looking for a visionary Director of Brand, Innovation & Experience to serve as the creative and strategic force behind our agency’s long-term product offering. This is a high-impact executive role for a hybrid thinker who combines brand strategy, creative technology, and experiential architecture. You will help shape how world-class brands interact with African consumers by building cultural properties and immersive brand worlds that blend physical and digital elements.
Responsibilities
- Drive the ideation, design, and commercialization of the agency’s proprietary event properties, festivals, and experiential products.
- Act as the public face and thought leader of the agency through industry panels, whitepapers, and keynote presentations.
- Champion the integration of cutting-edge technology, such as Web3, AR/VR, AI, and spatial computing, into physical activations and live events.
- Lead collaborative efforts between strategy, creative, and digital teams to design and pitch multi-sensory experiences for major accounts.
- Own the high-level brand strategy for tier-1 clients, translating market insights and cultural trends into disruptive experiential blueprints.
Requirements
- 10+ years of experience in brand strategy, creative direction, or experience design, with a strong focus on experiential marketing or innovation hubs.
- Ability to mentor and inspire diverse teams of creative minds, technologists, and strategists.
- Deep understanding of the intersection between pop culture, African consumer insights, and technology.
- Elite ability to sell complex, ambitious experiential concepts to C-level executives.
How to apply
Send your CV alongside a portfolio, case studies, or a short deck demonstrating how you have pushed the boundaries of brand experiences to isaacworthhub@gmail.com. Please use “Director of BIE” as the subject of your email.
Apply by email: isaacworthhub@gmail.com
