Lagos State Health, Safety & Environment Marketing & Public Relations

Brand Manager – Sports, Nutrition & Lifestyle at Alfred and Victoria Associates

Posted

About the role

Alfred & Victoria Associates is seeking a Brand Manager to lead the growth of its sports, nutrition, and lifestyle product portfolio. Based in Lagos, this full-time position reports to the Head of Marketing. You will combine strategic brand management with commercial insight to build strong brands and drive sales.

Responsibilities

  • Develop and execute brand and marketing strategies for assigned products within approved budgets.
  • Manage digital marketing efforts across social media, e-commerce, and influencer channels.
  • Monitor market trends, competitor activities, and consumer preferences in the sports and wellness industry.
  • Analyze sales performance against targets and recommend strategies to close performance gaps.
  • Plan and manage product promotions, campaigns, and brand activations.
  • Ensure consistent brand identity across all customer touchpoints, including retail and digital platforms.
  • Provide training and marketing briefs to sales and field teams.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 5 years’ experience in sales, marketing, or brand management.
  • Experience in sports, nutrition, FMCG, or healthcare industries is preferred.
  • Proven track record in digital marketing, e-commerce, and consumer-focused campaigns.
  • Strong understanding of market dynamics in the sports and lifestyle space.

How to apply

Send your CV to apply@alfred-victoria.com. Please use the job title as the subject of your email.

Apply by email: apply@alfred-victoria.com