- Company: BIC Nigeria
- Location: Kano
- Job type: Full-time
About the role
BIC Nigeria is looking for a dedicated Area Sales Supervisor to join their team in Kano. In this position, you will lead sales representatives within assigned territories to meet sales goals and ensure the wide distribution of BIC products. BIC is a globally recognized brand known for its quality, affordability, and ease of use, with a presence in over 160 countries.
Responsibilities
- Deliver sales and gross profit targets for your assigned territory and product categories.
- Manage, coach, and monitor the performance of Sales Representatives through field visits and reviews.
- Develop and optimize route plans to maximize territory and outlet coverage.
- Drive numeric and weighted distribution while identifying new sales opportunities.
- Build and maintain strong relationships with internal and external customers.
- Monitor the execution of promotions, merchandising, and new product launches.
- Ensure effective stock availability, order generation, delivery follow-up, and cash collection.
- Monitor competitor pricing and market activities to provide insights to the Regional Sales Manager.
- Conduct regular territory performance reviews and implement corrective actions as needed.
Requirements
- Previous experience in FMCG Sales or Business Development.
- Prior experience leading a team of Sales Representatives.
- A proven track record of delivering sales, distribution, and coverage targets.
- Strong understanding of territory management, route planning, and distributor/wholesaler management.
- Good commercial and negotiation skills, with the ability to identify new sales opportunities.
- Strong analytical and problem-solving skills, including the ability to interpret sales and market data.
- Good communication and relationship-building skills with internal and external stakeholders.
- Self-driven, organized, and comfortable working independently in a field-based environment.
- Willingness to travel within the assigned territory.
How to apply
Interested and qualified candidates should apply online via the BIC careers portal.
