- Company: BIC Nigeria
- Location: Jos, Plateau
- Job type: Full-Time
About the role
BIC Nigeria is seeking a dedicated and dynamic Area Sales Representative to join its team in Jos, Plateau. This full-time position focuses on driving sales, ensuring effective distribution, and executing in-market activities for BIC products (Lucky Stationery Nigeria) across an assigned territory. The role involves building strong customer relationships and identifying new opportunities to grow the FMCG business.
Responsibilities
- Generate sales orders and ensure timely delivery of products to assigned outlets.
- Manage the efficient retail redistribution of BIC products and maintain effective coverage of relevant outlets.
- Conduct regular performance reviews with regional managers and customers to align with agreed targets.
- Develop and implement a coverage plan for the assigned territory.
- Identify and pursue new sales opportunities within the designated sales areas.
- Execute Sales Force Automation (SFA) projects and other initiatives flawlessly.
- Ensure effective promotion execution and deployment of Point of Sale Materials (POSM).
Requirements
- 3-5 years of relevant experience in FMCG sales or business development.
- Business and results-oriented mindset with proven negotiation skills.
- Ability to identify new sales opportunities and understand customer needs to provide solutions.
- Smart-working, rigorous, well-organized, and analytical approach to tasks.
- Self-starter capable of working under pressure and seeing tasks through to completion.
- Strong ability to build relationships with both external and internal stakeholders.
- Energy and passion for achieving commitments and delivering company objectives.
- Capability to influence and persuade others to take specific actions.
How to apply
Interested and qualified candidates should click here to apply online.

