- Company: BIC Nigeria
- Location: Minna, Niger
- Job type: Full-Time
About the role
BIC Nigeria is looking for a dedicated Area Sales Representative to join their team in Minna, Niger. This full-time position focuses on driving sales, managing distribution, and executing in-market activities for BIC products, which are distributed through Lucky Stationery Nigeria. The role is ideal for a results-oriented professional who enjoys building strong customer relationships and growing the FMCG business.
Responsibilities
- Generate sales orders and ensure timely delivery of products to assigned outlets.
- Manage the efficient redistribution of BIC products and maintain effective coverage of relevant retail outlets.
- Review performance regularly with regional managers and customers against agreed targets.
- Develop and implement a coverage plan for the assigned territory.
- Identify and pursue new sales opportunities within the designated area.
- Execute Sales Force Automation (SFA) projects and other sales initiatives flawlessly.
- Ensure effective promotion execution and Point of Sale Material (POSM) deployment.
Requirements
- 3-5 years of relevant experience in FMCG sales or business development.
- Proven negotiation skills and a business/results-oriented mindset.
- Ability to identify new sales opportunities and understand customer needs to provide solutions.
- Strong organizational, analytical, and smart-working skills.
- Self-starter capable of working under pressure and seeing tasks through to completion.
- Strong relationship-building skills with both internal and external stakeholders.
- Ability to influence and persuade others to take specific actions.
How to apply
Interested and qualified candidates should apply online via the BIC careers portal.

