- Company: MTN Nigeria
- Location: Ikoyi, Lagos
- Job type: Full-time
- Deadline: 2026-10-21T22:00:00Z
About the role
MTN Nigeria is looking for an Analyst to join the Marketing division in Ikoyi, Lagos. In this full-time position, you will provide analytical and operational support to cascade MTN’s brand strategy and commercial plans to regional teams. You will work closely with the Manager – Master Brand Brand Sponsorship to drive campaign development, execution, and evaluation.
Responsibilities
- Develop localized regional campaign briefs based on market insights to support national campaigns.
- Maintain the regional competitive intelligence database and collate market insights.
- Create tactical plans and activation initiatives to drive product education and uptake.
- Collaborate with agencies to develop regional communication and below-the-line (BTL) campaigns.
- Coordinate and track campaign execution across digital, OOH, traditional, and experiential channels.
- Manage deployment trackers, creative logs, and vendor schedules to ensure timely delivery.
- Track performance metrics such as reach, engagement, and conversions using Power BI and Excel.
- Conduct trade visibility audits to ensure brand identity compliance across retail and promotional materials.
- Assist in organizing regional activations and sponsorships, including post-event ROI analysis.
- Liaise with Regional Sales and CEX teams to integrate customer feedback into campaign refinements.
Requirements
- Bachelor’s Degree in Marketing, Statistics, Business Administration, or a related field.
- 3-7 years of relevant experience in regional marketing, FMCG, or the telco industry.
- Proficiency in Excel, PowerPoint, and Power BI or similar analytics tools.
- Strong project management and stakeholder management skills.
- APCON Certification is required.
- Fluency in English and other local languages.
- A postgraduate diploma in Marketing or Business Administration is an added advantage.
How to apply
Interested and qualified candidates should apply online via the link below. The application deadline is October 21, 2026, at 10:00 PM.
